STATUS: For this week, I’ve been ignoring non-urgent emails to make sure I finished up some contract and royalty issues. Today I dug into the 225 that were awaiting my aattention. I’m down to 175. Guess I know what I’ll be doing tomorrow.
What’s playing on the iPod right now? I’VE GOT YOU UNDER BY SKIN by Dinah Washington
Yesterday I mentioned that Bowen Press was closed down but not what happens to all the books that were that list. Basically, the answer is not much—in the literal sense and in an ironic way!
Books are sold to a publisher. Imprint might be listed in the contract but publisher still reserves the right to change how a book is published so if the imprint goes bye-bye, the publisher still owns the right to publish the book. In this case, any book sold to Bowen Press is still a book sold to HarperCollins and nothing much is really happening. The books will still be published by HC.
But in a whole other way, everything is happening. Books on this list get moved to other existing imprints. The books get assigned to other editors. The books could be cancelled (although I haven’t heard any stories in this case—yet). And this leads me to the irony part.
In the Ironic Way
Nothing much will be happening for these orphaned books because when the agent originally sold the project, one of the pros in choosing Bowen was to have the title on the launch list. There are lots of big pushes for a launch. It can be a huge benefit.
Well, that just went away.
Instead of the excited publisher, Brenda, who bought the book, we now have an editor who just got assigned a title or titles to his/her already crowded list. Hum… how much attention will that title get? [note: agents can be instrumental in getting a book assigned to a specific editor but this isn’t always possible.]
There was probably a marketing person and publicist assigned to this imprint. Now it goes into the general HC pool.
Now if one of the titles was planned to be big, chances are good the publisher will still do the big push as the momentum started months ago for titles about to be released and stuff is already in play. Those titles will more than likely be fine.
For the other titles? They might be missing out on some love which is where the agent steps in and starts raising some ruckus to find out what will be done for their orphaned project. But we aren’t miracle workers, we can raise a fuss but that doesn’t mean the publisher will respond.
Squeaky wheel gets the grease though. If we are noisy enough, they might step up and do some stuff just to shut us up.
This is also where I, as an agent, would encourage an author to step up on the promo plan. The author should have been working on this before this moment in time so if they have, this is a good opportunity to make sure the new publicist etc. has the promo plan in hand that the author can discuss with him/her and get some positive attention. [Publicists are more inclined to help those who are willing to help themselves.]
And if they haven’t, guess what the author needs to be doing pronto!