Pub Rants

Category: deals

The Criterion For Evaluating An Agent

by Kristin Nelson

STATUS: Gorgeous day! Must. Leave. Early. Chutney seconds that.

What’s playing on the XM or iPod right now? TAKE MY BREATHE AWAY by Berlin

This week, Blogger decided to completely reformat their dashboard. I honestly cannot find anything or tweak the colors. Took me five minutes to find my previous postings so I could do my after-posting editing for Friday’s entry. LOL. I should never blog in a hurry but sometimes, I have to do it on the fly or it’s just not going to happen.

I want to expand a little on Friday’s post. I think the most important criterion to evaluate before querying an agent is that agent’s record of sales. Agents should be agenting and therefore selling stuff on a fairly regular basis. And they should be selling stuff that is in the genre of the work you are pursuing representation for.

If an agent is fairly new but at an established house, they should still have a track record of sales since they are using the agency’s reputation when approaching editors. Their stuff will get looked at and since they usually read in front of an established agent and have “training” so to speak; they have honed their eye and will know what will sell.

How can you find out what agents have sold and recent deals? Well, Publishers Marketplace is an excellent resource. Keep in mind, however, that not all agents list their sales there. So that’s not the end all be all. I’ve actually not been announcing a lot of stuff lately for a variety of reasons.

Still, a lot of agents will have pages on Publishers Marketplace or dedicated websites which will show covers of recent releases etc.

If an agent has been “agenting” for awhile (such as 3 years or more) but doesn’t have a lot of sales and to the major publishers, well, I’d take that as negative indicator of their agenting ability.

Also, just in general, agenting is a full-time job. I’d also be hesitant about agents who have been established for a long time but are doing a variety of other jobs on top of agenting.

Slightly Less Opaque Grey For Me

by Kristin Nelson

STATUS: Popped in on a Saturday to finish up a few things. This afternoon Chutney and I are heading into the mountains for a nice long hike.

What’s playing on the XM or iPod right now? THE MORE I SEE YOU by Michael Buble

Kudos to blog reader and commenter Elizabeth who manned up and explained the appeal of 50 Shades of Grey. Just in case you didn’t catch her comment in that section, I’m including Elizabeth’s post in its entirety.

I’ll man up. I read the hell out of it. All three installments in two and a half days. 800,000 words. BOOM. Just like that. I think I gave it four stars on Goodreads or something.



And here’s why: 

I couldn’t put it down.



True, it’s technically a mess. It’s randomly punctuated. The dialogue is all over the place. The characters are bipolar. The sex is vanilla. Typos abound (at one point Christian stared at Ana like “a bacon in the night” which made a weird sort of sense, actually). Ana has this really weird habit of doing figure skating jumps off gymnastics apparatuses. And it started out as fanfic, which I get the impression I’m supposed to be all up in arms about. But holy cow. Do you know the last time I read that many words in such a short period of time? Harry Potter and the Order of the Phoenix.



Here’s what I think people don’t understand: Good hardly ever factors into popular or entertaining. People aren’t going to youtube, for example, to watch someone do something meaningful or profound. They’re going to watch some guy stick a lit firecracker up his bum. I would rather see Sharktopus than The English Patient. That’s just how I roll.



So there’s something to be said for things that are a little bit campy. I’m a little bit campy. So are my friends. When I got to the point in the book where I realized it was going to be one THOSE stories (I didn’t see a lot of Twilight in 50 Shades, but it totally read like “crack-fic” fan-fiction), the first thing I did was go on Facebook and tell two of my friends, “Hey, you have to read this.” Because it was absolutely the kind of book they would love. And they did love it. 



Nine copies sold between the three of us. We all felt like we got our money’s worth. Not because it was good, remember, but because it spoke that little spot in our hearts that loves those kinds of stories. The fact that it was kind of poorly written just made it that much better.



And I can’t explain why that is. I don’t know why this book, with its myriad of flaws, the least of which being its word count, held me captive in a way that other, arguably “better” books didn’t.

I loved that she was willing to simply be honest and put her reaction to the book out there. For me, I’m thinking this book is kind of like trends that happen in other mediums. There’s no easy or clear explanation. It just happens and something becomes wildly popular. For example, the phenom of Ugg Boots (which are not particularly attractive) or croc shoes for that matter. The youtube phenom for Randall’s narration of National Geographic footage: The Crazy Nastyass Honey Badger.

There’s a spark. It taps into some zeitgeist. There’s no explaining it and quite frankly, I don’t think we have to. It is what it is.

For me, I’m not sure I would recognize it under all the flaws. I couldn’t get past the writing and a lot of groan worthy dialogue. But in the end, who cares what I think. The public has spoken and in the end, that’s the opinion that matters.

I’d Say 100% Solid Grey For Me

by Kristin Nelson

STATUS: Just finished our first Pub Rants Video Webinar. I had a blast. We definitely need to tweak some things for next one though. If you were there, thank you for being our first guinea pigs!

What’s playing on the XM or iPod right now? SHOW ME THE MEANING OF BEING LONELY by Backstreet Boys

While on the train to Venice (and boy do I like saying a statement like that–makes me sound so cosmopolitan) Simone Elkeles’s friend Nanci had a copy of 50 Shades of Grey.

You’d have to be living under a rock not to have heard about this title. But just in case you have been, here is a link to get you up to speed. It’s been in all the publishing news as of late. It’s an erotica novel that started life as Twilight fan fiction and then went viral a couple of weeks ago. So there was a big publishing deal and then the movie rights sold just this week.

If something is getting that much attention, it’s probably worth an hour of my time to give it a look so I asked Nanci if I could borrow her copy. I read several chapters and I have to admit, I’m not getting it. To be honest, if it had come in via our slush pile, I would have passed on it without requesting a full. I didn’t connect with the characters or find myself enmeshed in the writing. Now granted, this genre is not my bailiwick so that’s going to be a factor.

Still, it’s obviously tapping into some cultural zeitgeist and on that point, I’m curious. It obviously works for a lot of other people so I’d like to know why.

So blog readers, if you read and liked it, share with me because I’m genuinely curious to know.

December–The Slow Month?

by Kristin Nelson

STATUS: If I hear that “I want a hippopotamus for Christmas” song one more time…

What’s playing on the XM or iPod right now? ANOTHER YEAR HAS GONE BY by Celine Dion

Traditionally, December is the month where publishing starts to quiet down as editors get ready to be away for the holidays. Kind of like how August tends to be an unofficial slow down period that then picks up after Labor Day.

If it’s true this December, I certainly can’t tell yet. We close next week but we are working like there is no holiday around the corner. Sara just wrapped up a deal earlier in the week. I’m announcing on Pub Lunch a deal I closed recently. I’m in the middle of two other negotiations–one of which was out of the blue from a publisher who couldn’t offer earlier in the year but now is.

Love that!

And lots of agents are obviously hard at work during this month as some fulls we’ve requested have gotten offers of representation–literally only days after receiving the actual manuscript.

So I would say it’s kind of like business as usual and probably will be right up until we close a week from tomorrow.

A Contract Whine

by Kristin Nelson

Status: The high tomorrow is going to be 3 degrees. Oh Joy. And Chutney will still not thank me when I make her wear her fido fleece.

What’s Playing on the XM or iPod right now? HEROES by David Bowie

I think this is definitely more of a whine than a rant. I’m finally negotiating the new Macmillan boilerplate because just recently I sold a novel to that publishing house. And yes, I know that they implemented that new boilerplate many moons ago. Even though I reviewed it at that time (to see what I was in for) it’s not relevant until the first negotiation happens at that house. Although many of our boilerplate items were transferred into the new Macmillan contract, so much of the language has changed (or new clauses created), it might as well be brand new.

So to be generous, I reserved 4 hours to give it a solid read and to write up my requested changes letter. After 2.5 hours of diligent labor, I had only hit page 11 of the 28 page contract.

Oh, this is going to be fun one to negotiate.

More David Bowie music on iLike

The Great Contract Delay?

by Kristin Nelson

Status: Freakish. It’s going to be 60 degrees tomorrow in Denver. Uh, winter, what is that?

What’s Playing on the XM or iPod right now? ALWAYS ON MY MIND by Willie Nelson

In the last 6 months, there has been a radical shift in the amount of time it will take to complete a publishing contract. At first, I chalked it up to the new contract boilerplates publishing houses are feeling the need to implement. Any time an agent has to pretty much negotiate from scratch, it’s going to take a lot more time to establish a new agency boilerplate that is fair and reasonable for the author.

But that’s not always the case. For example, for one recent deal, it took (literally) three months to get the first draft of the contract—and the publisher had not changed the boilerplate. Having recently done 4 or 5 contracts with this house, I rather assumed this latest one was going to be a quick process. It took 6 months before the author signed the final contract.

And it’s not like I’m snoozing at my desk. This is after repeated calls, emails, follow up, and constant nagging on my part to prod the process along.

Agent job description: Nag.

Trust me, I didn’t know that was part of the job qualifications when I got into this biz.

For another contract from a publishing house that has always been very prompt in the past, I was stunned to have to wait 4 weeks between responses. (By the way, I responded within 3 days from any communication from the publisher; it was not languishing on my desk.)

It’s enough to make you wonder if it’s me! So I started bringing it up in conversations with other agents I chat with. Lo and behold, they had the same complaint!

So I don’t know what’s up. Are the contracts departments besieged? Understaffed? Combination of of things? Is this the great contract delay conspiracy? If you’ve recently sold a novel, get ready to hurry up and wait in order to sign on the dotted line.

Talk About the Money

by Kristin Nelson

STATUS: If I read my latest Publishers Weekly magazine at the same time as getting a pedicure, does that qualify as working? Hey, it’s summer time.

What’s playing on the XM or iPod right now? I AND LOVE AND YOU by Avett Brothers

Last weekend I spoke at my local Lighthouse Writers Litfest. They wrapped up two weeks of celebrating literature and authors with an agent panel at the Tattered Cover in Lodo (which stands for Lower Downtown)—and to be honest, agents doesn’t sound overly celebratory to me but hey, they thought that was the way to do it. Didn’t you know that most of us are full of hot air?

One of the questions asked at the panel was how much of an advance can a writer expect for a debut novel.

Admit it. All of you just perked up your ears. Always, always, writers want to know about the dollars involved. The problem is that this question is really hard to answer. Depending on the novel, it literally could go for any amount of money.

When pressed, which happened of course, the audience wanted to know what was “typical.”

Once again, no such thing but if you hold a gun to my head, I’ll say this:

1. Most debut novels will have advances of under 25k per book. I’d say that’s typical.

2. What a debut novel will get for an advance will depend on genre.
a. Romance novels—5-15k per book
b. YA or MG—10-30k
c. Mysteries & thrillers—Uh, no idea. Don’t rep them. Janet Reid, my friend, can you chime in here? I think you are the Queen of repping this genre.
d. Literary fiction—10-30k
e. Women’s fic—10-30k (are you noticing a pattern here?)
f. SF&F—5-25k

Okay, fine. I told you the money—as long as you realize this list is meaningless, we’re fine.

Have I sold a debut romance author for six figures? Yes. Debut literary author for six figures? Yes. SF&F debut author for 6? Not yet (but I’ve gotten really close…).

Etc. It all depends on how many editors want your particularly debut novel. For my part, I often feel the most satisfaction for selling a debut that took forever to place (and the author was on the verge of giving up hope) and the novel I sold for peanuts that then exploded and just sold and sold.

Now that’s the kind of money I like to talk about.

One Possible Peril Of A Multi-book Deal

by Kristin Nelson

STATUS: Heading out into a glorious day.

What’s playing on the XM or iPod right now? THE OTHERSIDE by Breaks Co-op

I’m pretty sure I’ve blogged about this sometime before but it could have been years since my last entry on it for all I know. One of the perils of a multi-book contract is a little detail called joint accounting or cross-collateralizing the titles.

For the record, our agency won’t do joint accounting. All the publishers know that and if they want to insist on it, then we can only talk about selling one book and any multi-book contract is nixed. I see absolutely zero benefit in joint accounting for the author. However, some well-respected publishers do like to push for it—especially for debut authors. Tor being one example. Some houses never practice joint accounting. Harlequin being one example

First off, what is it? Basically, it means that the multiple titles sold are linked in the accounting. Let’s say an author does a 2-book deal. It’s not a series so each title stands on its own. Let’s say the advance was $30,000 (15k per title). In joint accounting, the author would not see any monies beyond the advance until both titles earned out the 15k because of the linked accounting (even if book one has already earned out).

With no joint accounting, each title has its own separate accounting so once the 15k earns out for book one, the author doesn’t have to wait for the other title to earn out to earn royalties on that first title. Or vice versa. Each title is separately accounted.

That’s it in a nutshell. If you are only selling one book, this is never an issue. It’s only a point of discussion if an editor is offering for several books.

As a matter of practice, when an editor calls to offer for 2 books (or 3 or whatever), I always begin the convo with “our agency will not do joint accounting. Given that, are we talking about one book or more than one?” This establishes it before anything else so it’s not even a factor as the negotiation unfolds.

Once again, I can only speak for myself. Other agents might differ on their opinion of this. You might be wondering why any author would agree to it.

Well, if you are getting 7-figure advance for two books and the publisher insists on joint? Do you care? Interesting question, no?

The One-Book Deal

by Kristin Nelson

STATUS: A nice and productive day. I think I want summer hours though. Leave by 1. Play in the sunshine. I know Chutney is all for it.

What’s playing on the XM or iPod right now? DO YOU SLEEP by Lisa Loeb

Today let’s tackle the single book contract. What are the advantages and disadvantages to doing just a one-book deal? Considering what we discussed yesterday, it seems ludicrous to sell just one book!

Well, not really. Most one-book deals are for literary fiction and occasionally for what we would call the “big” commercial literary fiction. Commercial literary fiction is really just literary fiction that has a commercial hook or slant. For example, WATER FOR ELEPHANTS is a good example of commercial literary. Or TIME TRAVELER’S WIFE. Or HOTEL ON THE CORNER OF BITTER AND SWEET.

Does this make sense?

And there are lots of reasons to do a one-book deal.

1. Literary fiction takes longer to write. Sometimes it’s not feasible to write a second book on a prescribed deadline so authors will contract one book at a time. Wally Lamb (SHE COMES UNDONE) is kind of known for never selling a book until it’s written and then he sells that one book only.

2. A one-book contract can alleviate the pressure on the author. The sophomore effort can be a tricky thing. I know from experience that every author hits a stumbling block with that second novel and it really doesn’t matter the genre you write in.

3. Literary fiction—especially those that lean commercial—often get undersold initially and then break out big later. If there is a sense that that could happen, why lock the author in for a certain amount of money?

4. The author might not have a second novel to propose and he/she just doesn’t want to throw ideas at the wall and see what sticks. And the author might take 10 years to write next literary novel. It happens.

5. If the author’s editor leaves and there is just a one-book contract, it can make it cleaner for the author to follow his/her editor to a new house. One’s editor tends to be really important in literary fiction. There is a certain trust that can be very beneficial to the literary writer.

Now having mentioned these things, you can kind of see the flipside to the argument.

1. A two-book contract might be preferred if there is a lot of hype and a book sells for a lot of money and then doesn’t perform. How nice would it be to have a commitment to two books already lined up if that’s the case? A chance of redemption or getting those numbers back up.

2. A Publisher may delay acquisition of a future book until they have sales figures for the first book. Since books easily take 18 months to publish, it’s a long time to wait to get a new contract—especially if the author is trying to earn a living here.

One Book or Two? Maybe Three?

by Kristin Nelson

(Just a note, this post is from our archives. Some references and links may be from past years.)

STATUS: I was “this close” to getting to everything on my TO DO list today.

What’s playing on the XM or iPod right now? MY WAY by Frank Sinatra and Willie Nelson

Last year, a fellow agent friend and I gave a workshop on doing a single-book contract versus a multi-book contract. I was a little surprised at how many writers showed up for it. Hey, maybe these would make a few good blog entries.

First Q: When is doing a single-book contract ideal and when is a multi-book contract best?

Answering this question takes into consideration a lot of different factors. Let’s start with the obvious. If you write genre fiction, it’s almost always to an author’s advantage to do a multi-book contract.

For example, if you write fantasy and the first book being sold is the first in an envisioned trilogy, well, it would be better to have the publisher commit to three books. That way the entire series has a shot of being published. It often takes several books for a series to pick up momentum. What’s important is the publisher commitment—even if in the end a series does well and it was “undersold” initially in terms of the advance.

More common case is that a series has to build over time with the subsequent books and then the books start to earn out. Besides, who wants to sell book 1 in a trilogy only to be left in a lurch if the publisher doesn’t pick up the other books? It’s not easy (read “nearly impossible) to sell books 2 & 3 to another house. If sales are sluggish, it’s really unlikely another house will pick it up.

For another genre such as romance, careers build best if an author can release books within 6 to 8 months from each other. That means really tight schedules/deadlines for the author to make that work so doing multi-book contracts make sense. It’s also best to do multi if the stories are “linked” (as in they stand alone but have characters that might have been introduced in first novel).

Is there an advantage or disadvantage for doing 2 books vs. 3 or 4? Sure. Lots of agents differ on their opinion of this so I can only speak for myself. In general for me, the number of books sold at one time depends on the author (how fast he/she can write), on the project (how many books envisioned) and whether I think the author was undervalued. What I mean by that is if the offer was initially too low for a 3 or 4 book deal or if I thought the monies should have been higher in the auction and I don’t want to lock the author in for too many books at the lower rate. Obviously, reverse is true. If the monies are good, then why not lock in for more books as the commitment is strong from the publisher.

As you can see, lots of factors at play. How does an agent know? We’ve been doing this long enough that we pretty much use our gut sense of what feels right as the offer unfolds. I’ve yet to be wrong.

I’ll talk about single-book contract tomorrow.

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