Pub Rants

Category: Publishing/Publishers

The One-Book Deal

STATUS: A nice and productive day. I think I want summer hours though. Leave by 1. Play in the sunshine. I know Chutney is all for it.

What’s playing on the XM or iPod right now? DO YOU SLEEP by Lisa Loeb

Today let’s tackle the single book contract. What are the advantages and disadvantages to doing just a one-book deal? Considering what we discussed yesterday, it seems ludicrous to sell just one book!

Well, not really. Most one-book deals are for literary fiction and occasionally for what we would call the “big” commercial literary fiction. Commercial literary fiction is really just literary fiction that has a commercial hook or slant. For example, WATER FOR ELEPHANTS is a good example of commercial literary. Or TIME TRAVELER’S WIFE. Or HOTEL ON THE CORNER OF BITTER AND SWEET.

Does this make sense?

And there are lots of reasons to do a one-book deal.

1. Literary fiction takes longer to write. Sometimes it’s not feasible to write a second book on a prescribed deadline so authors will contract one book at a time. Wally Lamb (SHE COMES UNDONE) is kind of known for never selling a book until it’s written and then he sells that one book only.

2. A one-book contract can alleviate the pressure on the author. The sophomore effort can be a tricky thing. I know from experience that every author hits a stumbling block with that second novel and it really doesn’t matter the genre you write in.

3. Literary fiction—especially those that lean commercial—often get undersold initially and then break out big later. If there is a sense that that could happen, why lock the author in for a certain amount of money?

4. The author might not have a second novel to propose and he/she just doesn’t want to throw ideas at the wall and see what sticks. And the author might take 10 years to write next literary novel. It happens.

5. If the author’s editor leaves and there is just a one-book contract, it can make it cleaner for the author to follow his/her editor to a new house. One’s editor tends to be really important in literary fiction. There is a certain trust that can be very beneficial to the literary writer.

Now having mentioned these things, you can kind of see the flipside to the argument.

1. A two-book contract might be preferred if there is a lot of hype and a book sells for a lot of money and then doesn’t perform. How nice would it be to have a commitment to two books already lined up if that’s the case? A chance of redemption or getting those numbers back up.

2. A Publisher may delay acquisition of a future book until they have sales figures for the first book. Since books easily take 18 months to publish, it’s a long time to wait to get a new contract—especially if the author is trying to earn a living here.

(Just a note, this post is from our archives. Some references and links may be from past years.)

STATUS: I was “this close” to getting to everything on my TO DO list today.

What’s playing on the XM or iPod right now? MY WAY by Frank Sinatra and Willie Nelson

Last year, a fellow agent friend and I gave a workshop on doing a single-book contract versus a multi-book contract. I was a little surprised at how many writers showed up for it. Hey, maybe these would make a few good blog entries.

First Q: When is doing a single-book contract ideal and when is a multi-book contract best?

Answering this question takes into consideration a lot of different factors. Let’s start with the obvious. If you write genre fiction, it’s almost always to an author’s advantage to do a multi-book contract.

For example, if you write fantasy and the first book being sold is the first in an envisioned trilogy, well, it would be better to have the publisher commit to three books. That way the entire series has a shot of being published. It often takes several books for a series to pick up momentum. What’s important is the publisher commitment—even if in the end a series does well and it was “undersold” initially in terms of the advance.

More common case is that a series has to build over time with the subsequent books and then the books start to earn out. Besides, who wants to sell book 1 in a trilogy only to be left in a lurch if the publisher doesn’t pick up the other books? It’s not easy (read “nearly impossible) to sell books 2 & 3 to another house. If sales are sluggish, it’s really unlikely another house will pick it up.

For another genre such as romance, careers build best if an author can release books within 6 to 8 months from each other. That means really tight schedules/deadlines for the author to make that work so doing multi-book contracts make sense. It’s also best to do multi if the stories are “linked” (as in they stand alone but have characters that might have been introduced in first novel).

Is there an advantage or disadvantage for doing 2 books vs. 3 or 4? Sure. Lots of agents differ on their opinion of this so I can only speak for myself. In general for me, the number of books sold at one time depends on the author (how fast he/she can write), on the project (how many books envisioned) and whether I think the author was undervalued. What I mean by that is if the offer was initially too low for a 3 or 4 book deal or if I thought the monies should have been higher in the auction and I don’t want to lock the author in for too many books at the lower rate. Obviously, reverse is true. If the monies are good, then why not lock in for more books as the commitment is strong from the publisher.

As you can see, lots of factors at play. How does an agent know? We’ve been doing this long enough that we pretty much use our gut sense of what feels right as the offer unfolds. I’ve yet to be wrong.

I’ll talk about single-book contract tomorrow.

Photo by Black ice from Pexels

Wiley (cont.) And Tidbits

STATUS: Is it Wednesday already?

What’s playing on the XM or iPod right now? LONDON CALLING by Clash

Okay, my wifi at home has gone kaput. Sometimes I don’t get a chance to blog while still at the office so then I’ll pop online via the laptop at home. Kind of difficult when it’s not working. Hopefully that will get taken care of tomorrow.

So many little tidbits to share. Most of them funny and it’s not even Friday yet.

Authors Guild and Wiley continue… Lots of people didn’t agree with the AG stance on Google but I’m still quite glad they are out there being a watch dog for authors.

In the best headline I’ve seen recently:
Cops bust woman, 74, for pouring mayo in book drop

All I can say is there must not be a lot going on in Boise, Idaho. Still, I’m dying to know the motive for this condiment crime spree. (Never imagined those three words would appear in the same sentence together.)

And best for last. You know publishing has hit mainstream when The Onion jumps in the mix. I just laughed and laughed. (It’s TWILIGHT but with Minotaurs!).

Wiley Responds and Friday Funnies

STATUS: Where has the morning gone? Eek.

What’s playing on the XM or iPod right now? HEY GOOD LOOKIN’ by Hank Williams

Today Wiley issued a press release asserting the Authors Guild is in error.

Any Bloomberg authors want to weigh in anonymously and comment, feel free.

And to kick off the weekend, the Bronte Sisters Power Dolls (courtesy of my client Laurence)! Bless youtube. Where would I be without them? Enjoy!

Publishers Behaving Badly

STATUS: All my post-BEA stuff is done! Yes.

What’s playing on the XM or iPod right now? FOREVER YOUNG by Alphaville

After my blog tirade two years ago when Simon & Schuster didn’t play nice in the sandbox (by deleting the crucial last four lines of their Out of Print clause without telling anyone), you know how strongly I feel about publishers behaving badly.

Sounds like John Wiley & Sons might be doing similar if the Authors Guild strong warning is anything to judge by.

I do not have any authors impacted by the sale of Bloomberg Press to Wiley so I have not seen this letter. And for the record, I have no personal take or stake on the situation but for general purposes, I like to pass on warnings when they occur so they reach as many readers as possible.

If you’re impacted by this, you might want to touch base with the folks at the AG.

That Author Ecopy Comes With A Hefty Price Tag

STATUS: Man, I powered through my To Do list today. Gosh I love when that happens.

What’s playing on the XM or iPod right now? FREE FALLIN’ by John Mayer

One of things that we always do is make sure the author and our agency have a final copy of the finished novel in electronic form. For the author, it’s just nice to have an electronic copy of the book. I mean, we get the other editions. Why not this one? For the agency, we prefer to use the electronic copy to sell subsidiary rights when we hold those rights.

Usually, this is no big deal and the acquiring editor sends me the final page proof in PDF.

Well, just recently I made my standard request and I received a rather interesting email from the editor in return. (And let me just say right here I feel very sorry for the editor as I know she was simply citing some new company policy…) But basically the editor said that if we wanted an electronic copy in PDF, we’d have to pay a production copy fee of $250.00.

Uh… I rather stared at the email. Is the editor really suggesting that the author has to pay $250.00 for a copy of her already published book in electronic form? No, she can’t be serious.

Needless to say, I voiced my rather incredulous response in a return email.

I’m positive that the company implemented this fee policy for a good reason but in this instance, it doesn’t make a whole lot of sense.

Best. Story. Ever. (Part II)

STATUS: It’s been a little quiet. Fewer emails than normal. Let’s me get stuff done!

What’s playing on the XM or iPod right now? DREAMGIRL by Dave Matthews Band

Ah, I just so love torturing my blog readers. Just to be nice, I’m doing my blog entry early today.

So as I mentioned yesterday, the one thing everyone else wants to know is why did the editor change her mind and decide to offer for a book she had initially passed on?

Before I answer that question, here’s another fun facet. A day or two after I got that call from the editor who originally passed but now was offering for the book, this same work received another offer from an editor at another house.

All this after the project had been on submission for a little while. It’s like one offer knocked the universe open for the other.

So not only did we have one offer, we had two. There is no better place for an author to be. So I had the author do phone conferences with each interested editor. Get their vision for launching the title. For us, it just wasn’t about the advance. We wanted to be with the editor who best “got” the book—especially given the unique circumstances of one of the offers. Ultimately, the author did go with the editor who originally had passed.

So why did that editor change her mind?

She couldn’t stop thinking about the project and decided she had been wrong to pass on it. She figured out how to do the book and once that answer was clear to her, she called me to offer for three books—not just one.

The author and I were super pleased. After all, when we were working on the novel, we totally had this one editor in mind for it. We were actually flummoxed when she passed as we thought it was tailor-made for her.

So, I love an editor who can say, “hey, I was wrong. Is the book still available and if so, I’m going to offer right now for it. On top of that, I’m going to show you some serious commitment by offering for more than one book.”

And I’m just saying I’m around today if any other editors want to call me about past submissions they passed on…

Best. Story. Ever.

STATUS: Just another manic Monday. Can’t believe it’s 3 pm already.

What’s playing on the XM or iPod right now? BEMSHA SWING by Roy Haynes

Recently, I had something that has never happened to me before as an agent.

I had an editor ring up, out of the blue, to offer on a book that she had passed on 2 months previously. And she didn’t just offer for one book.

If the term “gaping fish” comes to mind, you won’t be far off in terms of how I looked when the call came in. I was so surprised that I think I even asked: “You’re calling to offer?” As if she were pulling my leg.

All my agent friends want to know how I made this happen.

I replied: “Uh, I answered the phone when it rang.”

And of course, the one thing everyone else wants to know is this: Why did the editor change her mind?

Tune in tomorrow…

eBook Royalty: Another Way To Protect

STATUS: Not sure what is up with Mondays but they seem to be getting away from me lately.

What’s playing on the XM or iPod right now? CAPE CANAVERAL by Conor Oberst

Most authors, at this point in time, are not interested in walking away from a publishing contract over electronic book rights. The numbers are growing certainly (as we can see that statement to statement) but the numbers, in general, are still very small in comparison to traditional print sales.

Now there are certainly some exceptions. I’m very interested in seeing how it unfolds for author JA Konrath who has long blogged about making a living from electronic book sales and has decided, for his most recent novel, to go with Amazon Encore for the print with the release from Kindle coming earlier. (By the way, Mr. Konrath is embarking on this journey with his agent.)

From what I can tell from my own negotiations as well as from convos with other agents, Publishers are currently holding very firm on 25% of net receipts for the royalty structure. If they are doing an agency commission model (i.e. Apple) they are either not changing their definition of net amounts received in their contracts or they are sticking to the definition that it will be based on monies actually received by the publisher—translation: royalty of 25% of net to author calculated after 30% commission paid to third party (such as Apple). In other words, author is receiving 25% of 70% (not 100%). Reference my earlier blog entry on this topic to get up to speed.

So, if the author does not want to walk away from the offer over ebook royalty (and right now I’d have to say that’s most authors), what does an agent do?

We find another way to protect the author. One method is to include language in the publishing contract that dictates that if industry standard changes in regards to electronic book royalty rates, then the rate can be amended or renegotiated in the future to adhere to new industry standard.

Feel free to add that tidbit to your contracts file.

Ebook Royalty Glitch

STATUS: So excited! Leaving the office before 6! However, I’m just going to take Chutney for a walk and then continue working tonight as I need to read client material.

What’s playing on the XM or iPod right now? POCKET FULLOF SUNSHINE by Natasha Bedingfield

Today I was reviewing a royalty statement from a book that had been recently released. In other words, this was the first statement for the title that we had seen.

In looking at the statement, I noticed that there wasn’t a single electronic book sold in the six-month accounting period this statement encompassed.

Red flag! And you don’t even have to be a rocket scientist (or a literary agent for that matter!) to be able to look at the statement and realize that if an electronic book is available but sales are not showing on the statement, something has gone awry.

Now in this instant, the problem was easily solved. The book released right at the end of the six-month accounting period (so in late December) and the ebook didn’t release until 2 weeks later (in January) so there was no way for ebooks to show on this statement. Problem solved.

However, I bring this up because I’ve seen this issue on other statements and the above situation was not the issue.

The issue ended up being this: the ebook ISBN was not tied to the print title of the book and thus the publishing house royalty system was recording ebook sales with that ISBN but it wasn’t linked to anything. There was no way for the computer to know what author to attach it to.

The only way the problem was solved was by me ringing up the editor to get the ISBNs for the ebooks and then ringing up the royalty department to say, look, there’s an issue here. You need to tie these ISBNs to the statement for these titles. Then have the publishing house regenerate the royalty statements.

So even though you trust your agent, it’s still good idea to read your royalty statements and see if they make sense. Lots of royalty statements can come in certain months (like April/October) and heck, everyone is human and something could be accidentally overlooked. Be your own best advocate.