Pub Rants

Category: NLA Authors

Kicking Off The New Year–Courtney Milan’s Query

STATUS: And what a way to begin. I read some sample pages over the weekend and today I requested a full manuscript. Just like that. Let the yearly tally begin!

What’s playing on the iPod right now? ANGEL by Simply Red

And what better way to start the New Year then by helping y’all with that strange and frustrating (but sometimes wonderful) thing called the query letter.

In the past, I’ve done numerous blog entries on the original query letters sent to me by authors who became my clients. [See the side bar: Agent Kristin’s Queries—An Inside Scoop.]

I haven’t done that in quite a while and voila, what better way to kick off the year. So first up is Courtney Milan. Let me give you a little history since this query letter came through via a recommendation from my current client Sherry Thomas.

Basically Sherry had read the opening chapters, loved them, and then sent me an email that I needed to check out Courtney’s work asap. Funny enough, I had gotten the email from Sherry right before a conference where Courtney had already scheduled to meet me in person to give her pitch.

This is pretty rare but based on Sherry’s recommendations and Courtney’s wonderful in-person pitch, I requested the full manuscript right then and there. When she sent us her novel, here is the letter she sent along with it.

I’m sharing because had she simply sent me a query letter with this same info, I would have asked for sample pages and now I’m going to share the ‘why’ of it with you.

My comments in blue.

Dear Ms. Megibow:
I met Ms. Nelson this last weekend at a pitch appointment at the Chicago Spring Fling conference. She had spoken with Sherry Thomas earlier about my historical romance, PROOF BY SEDUCTION. Ms. Nelson asked me to send you the full, which is now attached.

As one of London’s premier fortune tellers, Jenny Keeble knows all about lies. After all, the fastest way to make money is to tell people what they want to hear. [Okay, at first I thought the whole fortune teller angle was a little contrived but she puts a different spin on it with her insight of how well it works in terms of telling people what they want to hear. It struck me right away that this author might be using this plot set up for a different purpose. I was right.] It works–until Gareth Carhart, the Marquess of Blakely, vows to prove what he and Jenny both know: that Jenny is a fraud. [Loved this!]

Gareth only wants to extricate his naïve young cousin and heir from an unhealthy influence. The last thing the rigidly scientific marquis expects is his visceral reaction to the intelligent, tenacious, and–as revealed by a wardrobe malfunction–very desirable fortune teller. [I’m completely won over here. Courtney does a great job of outlining the opening plot catalyst that launches the story (removing the heir from her clutches), of giving character insight (rigidly scientific marquis), and adding an amusing touch with the wardrobe malfunction line. I sense this work is going to be witty and it doesn’t disappoint.] But she enrages him. She tempts him. She causes him to lose his head entirely and offer a prediction of his own: He’ll have her in bed before the month is out. The battle lines are drawn. Jenny can’t lose her livelihood, Gareth won’t abandon logic, and neither is prepared to accept love. [The crux of the conflict neatly explained. Also, her use of the words “enrages,” and “tempts” leads me to think it will be sexy and I kind of like that in historicals.]

I am a finalist in Romance Writers of America’s Golden Heart competition for unpublished romance. I currently work as a lawyer …[bio info deleted by Courtney’s request] My romance writing interests may seem rather different from my daily writing, where I focus on law issues. But all good lawyers are, at heart, just story tellers, and I find the two writing practices balance each other.Please feel free to contact me if you have any additional questions, and thank you for taking the time to consider my manuscript.

Sincerely,
Courtney Milan

This novel plus a second book sold for six figures to Harlequin at auction. Tomorrow I’ll share the submission letter I sent to editors so you’ll see my pitch for this novel. I find that can also lend some insight into the query process.

The How Behind the Perfect Chemistry Rap Video

STATUS: I’m thinking of relocating my agency to the Cayman Islands. Ack. When I left the Caribbean yesterday, it was 80 degrees and sunny. Luscious blue water. When I landed in Denver, it was -4 degrees. Yes, you read that right. Setting all kinds of records here. The high today was 15 degrees.

What’s playing on the iPod right now? BABY IT’S COLD OUTSIDE by Ella Fitzgerald and Louis Jordan

By request, Simone guest blogs about how the video was made.

I thought about doing the video right after I sold PERFECT CHEMISTRY, which was back in January. So this has been “in the making” for almost a year, although the actual production went very fast (from shooting to finished product was 1.5 weeks – the biggest time suck was the editing that my director did alone)

We actually shot the entire video in 1.5 days.

I hired a Chicago director who has a production company. I’d never met him before, but a friend of mine (Ruth Kaufman, on the RWA board of directors) is an actress and was in a short film he produced. His name is Chris LoDuca. If you want to ask him any questions about cost and software (I’m sure he doesn’t need to be in the same city to do the production) you can email him at chris AT loducacreative.com I told him what I wanted and he gave me his production cost up front. Other costs that were added: the audio/lighting guy, studio rental, 2 actors for one day and 9 actors for one full day, breakfast and lunch for the entire cast, costumes (Gino, the main character playing “Alex” didn’t have any gang clothes so I told him to get some big baggy pants and I seriously said, “I want to see your pants hanging down and your boxers showing” Luckily Gino already had tattoos or I would have him go out and get some! – just kidding) I bought the hat, bandannas for the “gang members”, and the cheerleading outfits for the girls with the pom-poms. I let the cast keep the clothes I bought (I wouldn’t in a million years fit into the cheerleading outfits.)

The entire video was shot in 1.5 days. One half-day of shooting the audio portion with only the two main characters, and the next day the entire cast was there from 8am-3pm. (like all MTV videos and rap videos, the main characters are lip synching. It’s 100% their voices, but you can’t lip sync/dance at the same time or else it won’t come out good.)

Chris had just directed a play in the Chicago suburbs, and the Caucasian actors I hired to be in my video were cast in his play so he’d worked with them before. The “Latino” actors I hired were from a Chicago talent agency that we called. They sent us actor photos and resumes and we set up auditions in their studio. I felt like I was on a reality television show…with the hot lights, the camera taping the applicants, and Chris asking them to rap and dance in front of us. Such pressure for the actors!

I’d never met anyone on the production team or the cast beforehand. We were pretty much all strangers (except the few who had worked on plays with Chris before), but everyone got along great and everyone had a great time and we laughed a good portion of the day.

Umm..what else? Oh, yeah. The rap. I had a teacher who does rap make up a song for me with background music he created. But after Chris my director read an advanced copy of Perfect Chemistry, he said that he didn’t think the rap reflected the book enough. He found new background music online on a site that you buy your choice of a ton of background music for $1.00 and all you have to do is credit the guy who made it on your credits page. I think it was hiphopbeats.com or something like that (it’s listed on the VIDEO page of my website with a link). So Chris made up a NEW rap song, and I LOVED it. I definitely changed about 10 lines and tweaked it, but really Chris wrote most of it. I was really in awe of his multi-talentedness!

Funny and true side story: After he wrote it, Chris and his wife made a little demo of the rap to email to me to see what I thought of it. They were practicing/taping the rap into the microphone attached to their computer when his landlord (who lives below them in their apartment building and is a minister) called and asked if everything was okay,that he heard yelling and fighting coming from their apartment, and asked if they needed his counsling. Chris’ response, “Oh, sorry. My wife and I aren’t fighting. We’re just rapping!”

We were going to shoot on location, but then a week before the shoot decided to do it on a green screen and add in the background. Chris did some of the background shots (some I didn’t like and made him change) and the school/hallway shots and football field background I actually took myself at a high school by my house (I asked permission from the principal to take the pics). I do wish we’d done it on location, but this way was a lot cheaper and easier.

Book Trailers—One Step Beyond

STATUS: Everyone should take a holiday before the holidays. I just wish I was here for the next 2 weeks as well. It’s been snowing in Denver but the weather is beautiful here in the Caribbean.

What’s playing on the iPod right now? SANTA CLAUS IS COMING TO TOWN by Neil Diamond (hey, it’s what is playing in the lobby of the hotel as I type this!)

I can’t think of a better way to kick of the weekend then by sharing with you another creative promotion by my author Simone Elkeles.

This goes far beyond the normal book trailer—which is exactly what Simone wanted to achieve for her book PERFECT CHEMISTRY.


PC is basically a contemporary retelling of West Side Story but without the musical numbers. It’s edgy and funny and this rap video trailer exactly captures that (and of course, gives us music that can’t be captured in the book!)

If you are a YA libriarian or bookseller, feel free to grab the link from youtube and post. The video featured on my blog is more PG-rated but if you need a G-rated version, here’s a link where you can download it or put it on your iPhone. I also click on the link to the ‘making of’ video which is pretty hilarious in its own right.

Enjoy!

Book Party Tips From Marianne

STATUS: Rain to start the day but it looks like it might be clearing up. Time to head to the beach!

What’s playing on the iPod right now? Nothing at the moment.

Now I have to admit that not many authors have as cool a day job as my client Marianne Mancusi. She’s a TV Producer. So, when she’s throwing a launch party [which she did last Tuesday for her debut hardcover release of GAMER GIRL with author Melissa Walker (VIOLET IN PRIVATE)] she does have access to a variety of contacts that the average author might not have.

From the press release: “Nationally syndicated lifestyle show Better TV was on hand, filming the event for an upcoming segment on Mancusi and Walker and their books. In attendance were media outlets Vogue, Teen Vogue, ELLE, InStyle, Daily Candy, AOL, Parents TV and CNN. Leading authors in both Young Adult and adult fiction also celebrated with Mancusi and Walker. At the party were Scott Westerfeld, Justine Larbalestier, Maureen Johnson, Bennett Madison, Deborah Gregory, Diana Peterfreund, Michael Northrop, Liz Maverick and Anisha Lakhani.”

Is Mari the gal to friend or what?

From Left: Scott Westerfeld, Mari, Diana Peterfreund, Melissa Walker


Great contacts can indeed go a long way to throwing a successful one, but even with that, she’s got some great tips and I asked if she was willing to share them with you blog readers so here you go!

Being a NYC based television producer I usually attend or cover several events each week. From restaurant openings, to Fashion Week after-parties, to charity balls—I’ve been studying what works and what doesn’t when it comes to throwing a party and used these ideas for throwing my own book party.

Here are some suggestions I used for my own book party, which I threw this week at Butter.

Consider co-hosting the party with another author. One, it’s more fun to plan a party with a partner and two it takes off some of the hosting pressure the night of. You can also potentially double the guest list, increase networking opportunities, and introduce a whole new audience for your books and theirs.

Consider having your party on a Tuesday. It’s a slow day for bars and restaurants and the managers are much more likely to offer up a private room free of charge if you can guarantee them a good bar tab. Offer them prime placement on your invitation (it’s like advertising – especially if you’re sending the invites to the media!) if they agree to host the event.

Invite everyone you can think of – even if you’re pretty sure they won’t be able to attend. It’s a great way to announce your book release without coming off as an obnoxious self-promoter. Also, you may be surprised at who shows up! I invited my friend and fellow author Diana Peterfreund, even though she lives down in D.C. She not only made the trip up to NY, but she brought some A-list author friends with her as well. Speaking of, always encourage people to bring friends/significant others. You’ll get a larger crowd and it will also take the pressure off you to entertain them when you’re trying to work the room.

Create an official invitation with your book cover (if you know a graphics artist, hit them up for help!) and send it to guests by email attachment. (Yes, you can send attachments nowadays. But also put the basic 411 in the body of the email.) This will make your party seem more professional and a bigger deal. You can send this invite to the media as well. Even if it’s your local town newspaper–you never know if they’ll send a reporter to cover the event. Make sure you put “cash bar” discreetly on the invite so people don’t assume free drinks. Send the invitation two weeks in advance, then send a reminder out a day before the event. Ask for an RSVP so you can get an approximate count.

Get creative and make the party fun. After all, your guests are giving up their night for you and probably spending money on drinks and your books—they need something in return. I had the restaurant put out some of their signature homemade chocolates to nibble on—lots cheaper than doing open bar, but still adding value to the event. I also, to go with my “Gamer Girl” book theme, purchased a bunch of fun kids’ games like Hungry Hippos, Connect Four and Operation and put them on the tables. Guests really got into them! You could also bring in a makeover artist or a fortune teller.

Gift Bags! Take a page from red carpet events and make up gift bags for each guest. You can solicit companies to donate products—it’s much easier than you might think! We got Clarins, for example, to donate self-tanning lotions for the bags. Another company donated free yoga class coupons. It’s good advertising for companies and brings added value to your party. Don’t forget to include bookmarks or postcards for your own books in the bags, too! This way the guest will remember you the next day, even if they didn’t buy a book at the event.

Bookselling. We used a traveling bookseller, but if you don’t have one of those in your town, find an indy bookseller and ask if they will come the night of your event and bring books. This way you don’t have to deal with monetary transactions when you’re trying to socialize with your guests. Offer to buy remaining books at cost so they don’t get stuck with extra inventory. Make an announcement once the party is in full swing to let people know they can buy books.

Work the room. The night of the event, don’t linger with your close friends. Try to talk to everyone who showed up. Think of it as being like the birthday girl. Everyone came to see you and should be given appropriate face time.

Follow up. Over the next week, email your guests and thank them for coming. Especially the new people you met at the party. If you have a photo with them in it, send it with the email. And speaking of photos – upload them right away and put them on your blog, MySpace, Facebook, whatever. People who attended want to see themselves and people who didn’t get to go want to live vicariously. But you lose your momentum if you wait a few days.

And lastly, while this isn’t an official tip, make sure you have fun! A book party should be a celebration—don’t get all stressed out with planning that you can’t enjoy yourself at the event. It’s not worth it. Not everything will go right. Not everyone will show up. But just go with the flow and enjoy the ride.

Cover Tweaks for HOTEL ON THE CORNER

STATUS: Blogging next week might be erratic but I’ll try and hop on to give you the scoop from all my meetings.

What’s playing on the iPod right now? CARUSO by Paul Potts

Earlier this year, I had the pleasure of sharing the cover for Jamie Ford’s HOTEL ON THE CORNER OF BITTER AND SWEET, which releases on January 29, 2009.

Often AREs go out with a plain cover (sometimes blue paper) but RH did the galleys with the actual color cover. Lots of AREs were mailed out for early reviews, feedback, bookseller comments, etc. Now based on that feedback, Random House decided to do a few tweaks. Now I find the whole cover process fascinating so I thought you readers might as well.

For HOTEL, RH decided that the maroon filigree was a bit too heavy and de-emphasized the title. They wanted the title to be more prominent and in bigger font.

So, here’s the original cover.

Here’s the final cover with the tweak.

Publisher’s Weekly Best Books Of the Year

STATUS: Now this is news I could have every Monday Morning!

What’s playing on the iPod right now? IF I HAD A MILLION DOLLARS by Barenaked Ladies

Just got an early peek at this week’s PW magazine and the Best Books of the Year is their cover story. In PW’s words, “Once again, we take the opportunity near year’s end to review the year in books, highlighting the very best of what American publishing had to offer in fiction, poetry, nonfiction, comics, religion, lifestyle, and children’s.”

And guess what? NLA has a client book on that list!

Huge congrats to Sherry Thomas for her extraordinary debut that made the list (as well as having the cover featured in the article!). PW reviews a lot of books in the course of the year and to be one of five titles to make PW’s list in that category, well, you don’t have to take just my word for it that the novel is good.

Click here to buy.

The Demon’s Lexicon Cover: Behind The Scenes

STATUS: Happy Halloween!

What’s playing on the iPod right now? GHOSTBUSTERS by Ray Parker

It’s not often you get a glimpse of the behind the scenes discussion about a cover but there were quite a few interesting points for this one.

1. Cover image. Did we want iconic (a la TWILIGHT) or did we think that had been done to death?

Now, I have to say that I’m often drawn to iconic image covers but when you look around on shelves right now, there are an awful lot of them.

So when the Art Director suggested actually having a model shoot to do an image of Nick for the cover. We were intrigued (nervous too because how often does a real human depiction of a character seem right?). We reviewed the models in contention before the cover shoot took place (it’s a hard job, I know, but somebody has to do it!).

For Sarah Rees Brennan, this model was hands down the winner. It was pretty dang close to the Nick she envisioned.

2. Demon Mark. This plays a huge role in the story so Sarah did a nice drawing of how she envisioned it in her head. S&S didn’t end up doing anything with the image but they did play around with the idea.

3. Talisman. If we had gone the iconic image route, I imagine this would have been featured somewhere on the cover. S&S designed the beautiful talisman themselves and created it for the cover shoot. Here’s a close up shot.

4. The Menacing Birds. The Art Director just loved them so we knew they’d make the cover. There were, however, several variations of them but here you see them in their final form.

Sneak Peek: The Demon’s Lexicon

STATUS: I just walked over to my early voting location to hand deliver my ballot and drop it into a secure ballot box. Now all we can do is wait until Tuesday.

What’s playing on the iPod right now? IN THE DARK by Billy Squier

Okay, I’ve been dying to show this cover to the world and guess what? You blog readers get to see it first.

Mark your calendars! THE DEMON’S LEXICON releases on June 2, 2009 and S&S has already announced a 100,000 initial print run (and since they “announced” it, I can share this info with you!).

From RITA Nomination To Hollywood

STATUS: You know you are having a busy day when your stomach starts telling you that you need to eat lunch. You swear you’ll get to it after just one more thing and the next time you look up, it’s 3 in the afternoon.

What’s playing on the iPod right now? BEVERLY HILLS by Weezer

I don’t often cross reference to another blog post of mine but this story I shared on Romancing the Blog last Friday is too good not to repeat here.

The post obviously hits the target reading audience for that Blog but it’s a good lesson to put here as well. If an award is prestigious or important enough, it’s worth the time and money to enter. You might just win or it might open another door you hadn’t even thought of. Just ask my author Kelly Parra.

From my Oct. 17, 2008 post—and here’s the link.

Have you been thinking about entering your novel into the RITA awards? Have you been waffling because you’re crunched for time? Let me remind you that the deadline is fast approaching (Dec. 1!) and regardless of how little spare time you have, this is a contest you don’t want to miss.

Why? Because I can tell you first-hand the power of a RITA nomination. It can land you in Hollywood.

I just closed a major motion picture option deal for my author Kelly Parra because of the double RITA-nomination for her young adult novel GRAFFITI GIRL. Yep, you heard that right. My author didn’t even win this year’s 2008 RITA but she’s winning in a whole different way (although she was very sad not to take home that beautiful statue).

This past July, several movie producers decided to check out Romance Writers Of America’s National Conference. Obviously, they gave special attention to any work nominated for the prestigious RITA award. Several weeks later, this producer got in touch with us. One call to my film co-agent and a week later, we had spanking new film option. This in turn is generating new excitement by foreign publishers in Frankfurt (as I write this).

All a year-plus after initial publication of the novel. And to top off the good news, Kelly’s new novel INVISIBLE TOUCH is releasing this month and this film interest is igniting excitement for her second novel. In fact, you should check out her cyber launch on The Secret Fates Blog.

So let me ask this question again. Have you been thinking about entering your novel into the RITAs?

Why are you waiting? Hop to it.

The Other Colorado Book Award Nominees

STATUS: Today was a travel day as I’m out of town for a week.

What’s playing on the iPod right now? FADE INTO YOU by Mazzy Star

With all the excitement last night (and the rather late hour when I wrote my entry), I totally forgot to highlight the other two worthy nominees in Kim’s category. We were up against some tough competition with BOXING FOR CUBA by Guillermo Vincente Vidal and OBIT by Jim Sheeler.

And check out some of the press coverage in the Rocky Mountain News and the Denver Post. In the RMN, Kim’s win for NO PLACE SAFE is the headline!