Pub Rants

Category: client books

San Diego Comic Con – The Latest Shiny Promotional Venue

STATUS: The problem with summer is that I’d rather not work long hours. Too much sunshine and lovely outdoor weather.

What’s playing on the XM or iPod right now?  TONGUE TIED by GroupLove

There is no doubt in my mind that Comic Con in San Diego is the shiny new conference that all writers want to attend. I get it. It’s a blast. Geek Chic. Fandom over great shows like True Blood and Game of Thrones. Honest to goodness movie stars. Fabulous parties (I’m still lamenting that I didn’t get to go to the Entertainment Weekly one.)

What’s not to like? You can even buy some funny, cool, and geek insider T-Shirts.

But is it necessarily the best promotional venue for a writer?

Jury might still be out on that but here’s my thinking. If your book has an obvious connection to the fan base that attends, I’d say yes, it’s a worthwhile promotional venue for an author.

Gail Carriger is a great example. She writes steampunk fantasy and also has a graphic novel equivalent of her popular The Parasol Protectorate series.

Her publisher, Orbit, had a full-size paper cut-out of graphic novel Alexia Tarabotti in their booth. Here I am standing with it. 

And fans even come dressed up as Gail’s characters for her autograph signings.

I can safely say that her fan base is present at this Con in full force.

Same would hold true for Marie Lu and her Legend Trilogy. Since there is a video game in the works below is a sneak peek), she had lots of fans at this event.

As an author, ask yourself. Do fans who love my books love all things geek that can be found at San Diego Comic Con? If the answer is yes, then this shiny venue is a good fit. If it’s not, I wouldn’t recommend it even though it’s the latest “hot” thing.

2012 San Diego Comic Con – Part III

STATUS: Loved seeing so many NLA clients represented there!

Kristen Callihan’s sequel to FIRELIGHT!


The hilarious moment when we realized that Emily from the Penguin group looked exactly like the model on Sara’s client Michael Underwood’s Geekomancy cover!



And Friends Don’t Let Friends date vampires!! Lots of buzz in the HarperCollins booth for Sarah Rees Brennan!



2012 San Diego Comic Con – Part III

STATUS: The best part of comic con!
What’s playing on the XM or iPod right now? nothing as I’m heading out. 

Getting into the Firefly panel!
And standing under the 50 foot Hall banner for Marie Lu’s Legend! (Yes, I’m the tiny figure under it.)

2012 San Diego Comic Con – Part II

STATUS: Heading out the door in 15 minutes. I’m doing the interview for Spotlight on Gail Carriger!
What’s playing on the XM or iPod right now? SOMEONE LIKE YOU by Adele
Gail Carriger and I –washed in color at the Hilton Bayfront. 
Sara’s client Jason Hough and his Del Rey Editor Michael Braff
Gail right after her Witty Women in Steampunk panel. 

2012 San Diego Comic con

STATUS: Love reliable internet access! It’s been a little spotty from the floor.

What’s playing on the XM or iPod right now? VERTIGO by U2

Finally getting a chance to upload some pics!

Shot of show floor from above and the Walking Dead booth!

A Sad But Celebratory Day!

STATUS: Mixed day! I feel like I’m still catching up on emails.

What’s playing on the XM or iPod right now? REALIZE by Colbie Caillat

It had to happen eventually. Today Jamie Ford is not on the New York Times bestseller list–ending our phenomenal run of 130 consecutive weeks on the list. That is two and half years without dropping off.

Wow. Just wow.

Maybe I shouldn’t be having a blog entry announcing this fact but you know what, Jamie? It’s an incredible achievement no matter how I talk about it.

So I raise a glass of champagne to you and your wonderful debut novel: Hotel On The Corner Of Bitter & Sweet.

For us, there has been no bitter.

And I have a feeling that this week isn’t the end and that we will be popping back on in the not-so-distant future.

Cheers!

Why Bring An Author to Bologna?

STATUS: Still time to sign up to learn how to craft the perfect pitch paragraph for your query letter. The video webinar is tomorrow, Thursday, March 28 at 6 pm MST. It should be a blast to give.

What’s playing on the XM or iPod right now? ONLY A MEMORY by Smithereens

In general, the whole purpose of Bologna Children’s Book Fair is to pitch your rights list to scouts and foreign publishers in order to generate interest in upcoming titles so as to promote foreign sales. And I certainly did a lot of that while there but for the most part, I have a foreign co-agent who handles that on our agency’s behalf.

So what’s Frankfurt or Bologna all about when I visit a Fair with a client in tow? It’s about face-time. It’s about making the foreign publisher feel like an important part of an author’s career. It’s about marketing dollars and inspiring the foreign editor to choose our clients’ books if it’s a choice between two.

1) Foreign editors rarely get to meet the authors for whom they are translating. It may or may not translate into more sales but I know from experience that a foreign publisher who has met an author in person is more likely to do a promotional push for that title in translation.

2) Those meetings give us valuable information that we might not hear otherwise (or not hear in a timely fashion). Marie Lu’s German publisher is making LEGEND their big lead title for fall and sponsoring a German tour! Would this have happened without a Bologna visit? Certainly (as we would have been looped in eventually) but now we are in the know months earlier and can actively help them. Also, they are 10 times more excited to have this big push after we had a lovely sit-down dinner with them and relayed all the latest promo news while in Bologna. We’ve confirmed they are making the right decision.

3) Targeting a Fair allows an author client to make stops in other nearby countries. When Simone decided to come to Bologna with me this year, she was invited by her French publisher to stop in Paris to participate in a book festival there. Her publisher warned her that maybe 25 or 35 people might show for the signing. Imagine everyone’s surprise when more than 200 people came and Simone had a signing line more than 2 hours long! You think her French publisher is going to be paying closer attention to her next release? You betcha. Nothing inspires publishers more than seeing first hand fan enthusiasm for an author.

4) Finding out early that an author is selling like mad in a territory. (ie. The Perfect Chemistry Series is going gangbusters in Germany).

Other benefits of Fair participation include getting the latest gossip about what has sold recently. About what might be hot next. And simply connecting with the UK editors whom I don’t see as often. It gives an agent a global perspective of what works–not only in the US but around the world. Or maybe even more importantly, what doesn’t work in other territories.

Does that shade what I might take on next in the US? To some extent but it’s certainly not the end all be all in making a decision to offer representation but it is part of the big picture.

More pics from 2012 Bologna!

Marie Lu and me in Agent Centre

Simone with her editor Katrin (on left) and her Publisher Suzanne (Random House Germany)

Marie’s Bologna dinner with her US, German, and UK publishers!

Simone & Kristin in Venice! Rumor has it that if you kiss under a bridge while riding in a gondola, you’ll have good luck all year. I told Simone that even though I was a full service agent, that’s where I draw the line. *grin*

2012 Bologna Children’s Book Fair – Next Hot Thing?

STATUS: Meetings every half hour and running on 6 hours of sleep a night on average. Yep, that’s Bologna!

What’s playing on the XM or iPod right now? I PUT A SPELL ON YOU by Bryan Ferry

Three days at Bologna and here’s what I can tell you.

On the plane over, people were talking about the next hot trend being about geeks in young adult fiction. Geeks transforming. Geeks not transforming but still winning the girl or the day. Geeks in love.

Do I think it’s the next hot trend? I haven’t got the faintest idea.

It’s definitely clear that foreign editors are feeling the drain of paranormal romance in YA being hot for so long but even with that, they say it’s still selling well in Germany, UK, and France. Editors don’t seem to be buying a lot of it at the moment though.

Since I’m here with Marie Lu to meet with her very excited foreign publishers (the trilogy has been sold in to 22 territories and counting), we are, of course, asking if dystopian is hot abroad.

The verdict is undecided. HUNGER GAMES fever is definitely sweeping the world but whether that will translate into other dystopian novels also becoming hot has yet to be proven. Well, I’ve got my fingers crossed for June and Day…

Hands down, for middle grade DAIRY OF A WIMPY KID works amazingly in every country but Russia. Guess they like big burly guys instead of wimps?

*grin*

Some pics!

Anita and I at entrance of the Fair.

Me with Sara’s amazing client Stefan Bachmann and the brand spanking new cover for his wonderful middle grade gothic steam punk: The Peculiar

Marie Lu and her Taiwan Publisher Sharp Point! Marie was a rock star. She did the whole meeting in Chinese. (Marie is second person from right.)

Marie and I in the Penguin Bologna Stand.

Their Failure is Not Mine – Guest Blogger Mari Mancusi

For some reason, Internet Explorer is not showing the blog so had to delete last post and redo. My apologies to anyone who commented.

Don’t worry, Fridays With Agent Kristin video rants will resume next Friday! This week seems to be all things Dorchester.
–Kristin

I still remember the day my dot.com company dragged us all into the conference room on Friday afternoon—pay day—and announced there would be no pay checks distributed at the end of the day. Not today—and not ever again. We were summarily dismissed and suddenly found ourselves unemployed–with no way to make up the money that was owed to us. It was devastating, to say the least. I felt powerless and weak and alone.

Fast forward 10 years and bring on the déjà vu when I opened my mailbox to find a royalty statement from my long time, traditional publisher, Dorchester. While the statement clearly stated I was owed money, there was no check inside. Dorchester was having financial difficulties, just like my dot.com and chose not to pay what it owed.

But this time, I wasn’t going to just lay down and die. Maybe I’d never see a dime from Dorchester, but that didn’t mean I couldn’t make a dollar on my own. And so, as Kristin worked tirelessly to get the rights back to my books (even the ones she didn’t represent the first time around!), I started researching how to publish these backlist titles on my own. For many reasons not detailed here, I decided to use Kristin’s digital liaison service to launch the books rather than self-publish them on my own. Together we began the process of working with cover artists, copyeditors, and converters to breathe new life into these old books. I even did some rewriting! One of the advantages to digital publishing—you can always update and tweak your product. (Though my husband likes to tease me and say I’m like George Lucas in that regard…)

Today we launched Tomorrow Land, a post-apocalyptic, dystopian YA romance previously published as Razor Girl in Dorchester’s crossover Shomi line. Best described as a post-apocalyptic pilgrimage to Disney World in a zombie infested wasteland, the story follows two teens who had fallen in love before the apocalypse and then separated, Casablanca style, only to be reunited four years later and forced to find a way to trust one another again. All the while trying to deal with those pesky, flesh eating zombies!

The artwork, by the way, was custom created for the book by artist/illustrator Tony Sahara. He’s amazing, isn’t he? He’s also did the artwork for Alterntiy, my next young adult dystopian release, coming May 1st.

I can’t tell you how awesome a feeling it was to wake up this morning and see Tomorrow Land up for sale on Amazon and know—without a shadow of a doubt—that I’ll get properly paid for each and every download. On a book that will never go out of print and costs half the cover price. So not only do I benefit—but readers do, too! Total bonus.

I know that I will never get that last check from my dot.com company. And there will never be a royalty check in the mail from Dorchester. But you know what? Their failure is not mine. I’m determined to make the best of this bad situation and come out on top in the end.

NOTE: My heart goes out to my fellow Dorchester authors who were not able to get their rights back. It sickens me that this company would not only steal earned money from its hardworking writers, but then steal their intellectual property as well. I hope you find a way to get your books back in the end.

Kristin’s NOTE : If you are a Dorchester author with rights in question and titles currently still available online for sale, you lose nothing by reaching out to the various electronic distribution venues and finding out exactly what you need to do to get those titles removed from sale. Will it be a lot of work? Probably but potentially worth it in the end. I, of course, also recommend you consult with an attorney. I would also reach out to other former Dorchester authors and see how you might be able to help each other.


About Tomorrow Land


Can true love survive the end of the world?

Imagine finding your first love, only to be ripped apart by the apocalypse. Peyton Anderson will never forget the day she was forced to make a choice–between her family–and Chris Parker, the boy she’d given her heart. And now, four years later, as she steps from the fallout shelter and into a dead and broken world, he’s the only thing on her mind.

All Chris “Chase” Parker wanted was to take Peyton away and keep her safe from harm. But he waited for hours in the rain on judgment day and she never showed–breaking his heart without ever telling him why.

Now the two of them have been thrown together once again, reluctant chaperones of a group of orphan children in a post-apocalyptic world where the dead still walk…and feed. As they begin their pilgrimage to the last human outpost on Earth, can they find a way to let go of old hurts and find the love they lost–all the while attempting to save what’s left of the human race?

“A high-stakes, high-octane tour through a devastating and deftly imagined future. This is Mancusi at the top of her game.” –Diana Peterfreund, author of For Darkness Shows the Stars

A New NLA Milestone!

STATUS: Having a great afternoon.

What’s playing on the XM or iPod right now? YOU CAN CALL ME AL by Paul Simon

I rarely post twice in one day but I can’t resist.

For the week of March 18, Gail Carriger’s TIMELESS is sitting at #17 on the NYT list and at #98 on the USA Today. Definitely worth celebrating.

But what’s really fun?


SOULLESS The Manga graphic novel just hit #2 on the NYT Graphic novel list.

That’s a first for NLA!!